OOH, Press and Radio
We steered clear of SKODA’s go-to car and line format to create something much more charming. We focused on the large items that families wouldn’t have to leave behind anymore if they had a SKODA. This not only got across the great amount of space in a SKODA, but added an emotional element to the message as well. 
Executive Creative Director: Rory Hamilton
Creative Director: Laurence O’Byrne
Art Directors: Bex McNally, Udi Ovadia & Dan Hensen
Copywriter: Sam Morehead
Producer: Keeva Bolger
Photographer: Adrian Stewart
Retouching: Happy Finish
Design: Maxi McDonnell