Digital Campaign including Online Content, Social Content, Experiential, Radio and Digital Display.
Three Mobile has the biggest music sponsorship in Ireland. Our job was to create a 5 year brand platform for this sponsorship. #MadeByMusic celebrates how music connects us all, how there are so many moments and memories that are Made By Music. We wanted to create something that would contribute and belong to the Irish music industry, an incentive from Three Ireland that would help Irish artists. So instead of ads we created three music videos. These music videos were commissioned for three Irish artists who each represent the originality and diversity of Irish music: Jafaris, Saint Sister and Kormac.
Kormac 'New Day'
Director: Will Armstrong
Vimeo staff pick
Saint Sister 'Causing Trouble'
Director: Brandan Canty
Jafaris 'If you love me'
Director: Shane Griffin
Instagram Stories
Social Content
Executive Creative Director: Rory Hamilton
Creative Director: Kris Klarkin
Art Director: Bex McNally
Copywriter: Avril Delaney
Agency Producers: Derek Doyle & Keeva Bolger
Production Company: Antidote
Design: Barry Smith