24HRS OF THE NETHERLANDS 🚘

24HRS OF THE NETHERLANDS 🚘

Client - Porsche

Agency - Denstu Creative

Concept & Art Direction

Porsche drivers received a special box containing six books. Each book outlined a 4-hour route to be driven during a specific part of the day: the early hours, morning, afternoon, dusk, evening, or night.

Now, Porsche owners could get a glimpse of what makes driving in the 24 Hours of Le Mans so unique—being on the road under a sky that changes color every few hours.


The design of each book was inspired by the colors of the sky,specific to each part of the day. 

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